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TASTES LIKE SUMMER: CARVEL INTRODUCES NEW CHURRO-FLAVORED ICE CREAM AND CHURRO CRUNCHIES FOR A LIMITED TIME

New Churro ice cream treats, Churro Crunchies & Free Ice Cream for a year makes it easy to enjoy National Ice Cream Day (July 18) and Carvel all summer long

July 12, 2021
Atlanta, GA

Summer means warm weather, pool parties, time outside and enjoying the sun during long beach days. Carvel Ice Cream is capturing the flavors of these special summertime moments - and giving fans a new way to enjoy everything they love about Carvel - with its new Churro Ice Cream treats and Churro Crunchies.

Now available for a limited time at Carvel shoppes and food delivery platforms, Carvel has introduced Churro Ice Cream within a wide variety of ice cream treats. This new line-up of treats will have fans falling in love at first taste through a perfect twist of the cinnamon and sugar churro flavor with the creamy indulgence of Carvel’s soft ice cream.

“If we could bottle up the warm, happy feelings people experience in the summer and turn that into ice cream treats, it would taste just like our new Churro flavor,” said Nicolle DuBose, Vice President and Chief Marketing Officer, Carvel. “This new flavor, available in so many delicious treats and a new crunchie flavor, will have fans reminiscing about summer memories made at state fairs, carnivals and strolls down the boardwalk – while creating new memories for years to come.”

Summer’s Favorite Mashup: Churro Ice Cream and Churro Crunchies

In addition to the new Churro Ice Cream, for the first time ever, Carvel is introducing a new crunchie flavor - Churro Crunchies! Churro Crunchies are crispy vanilla crunch coated in a sweet vanilla bonnet shell with the cinnamon and sugar flavors of a Churro - to provide fans with more ways to savor their beloved Crunchie treat. Crunchies are known as Carvel’s special blend of chocolate crunch coated with a rich chocolate bonnet shell, and they’re an integral part of Carvel’s history, best known for being layered within Carvel’s famous ice cream cakes. The addition of Churro Crunchies allows new and existing Carvel-lovers to enjoy Crunchies in a new brand flavor.

Fans can get their Churro fix with Carvel’s new product line, a combination of new products and a few Carvel favorites loaded with Churro Crunchies that create the ultimate summer mashup:

  • Churro Crunchies To-Go - Carvel’s vanilla crunchies coated with the cinnamon and sugar flavors of a Churro
  • Churro Shake - Churro soft ice cream blended with cinnamon and sugar Churro Crunchies
  • Churro Sundae Dasher® - Churro soft serve with layers of Churro Crunchies and cinnamon and sugar mini-Churro pieces, topped with whipped cream and caramel
  • Churro Flying Saucers® Rolled in Churro Crunchies - Flying Saucer® crackers filled with Churro soft ice cream rolled in cinnamon and sugar Churro Crunchies
  • Churro Soft Serve Ice Cream - Carvel’s famous soft serve blended with the cinnamon and sugar flavors of a Churro
  • Churro Scooped Ice Cream - Carvel’s classic soft ice cream swirled with the cinnamon and sugar flavors of a Churro, caramel, and mini-Churro pieces

The Carvel Churro product line is available at Carvel shoppes and food delivery platforms, starting at $3.29. To find a Carvel shoppe and delivery availability near you, visit Carvel.com/locations.

Special National Ice Cream Day Treat for Churro Lovers

Carvel is celebrating its new Churro ice cream menu AND National Ice Cream Day (July 18) with a special one-day treat that makes it easy to enjoy Carvel all summer long! Fans that purchase a new Churro product at Carvel shoppes on July 18 will receive an offer card with one of many surprise offers that can be redeemed throughout the summer (valid through August 30), including:

  • Buy One, Get One Free Sundae (Soft Serve Only)
  • Buy One, Get One Free Cup or Cone (Soft Serve Only)
  • Free Jr. Cone with any $5 (or more) purchase (Soft Serve Only)
  • $1 off purchase of a Sundae Dasher®
  • One free topping with the purchase of any size cup of ice cream

Want even more ice cream? 10 lucky Carvel fans will win free ice cream for a year! To enter for a chance to win, visit Carvel.com/icecreamday. Official rules can be accessed here.


About Carvel Ice Cream

The United States’ first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft ice cream and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes. As of June 25, 2023, Atlanta-based Carvel had more than 350 locations in nine countries. Visit www.carvel.com for more information, follow us on Twitter @CarvelIceCream and Instagram or become a fan on Facebook.

Short Form Rules

NO PURCHASE NECESSARY. Sweepstakes begins on July 12, 2021 at 12:00 a.m. ET and ends on August 30, 2021 at 11:59 p.m. ET. Open only to legal residents of CA, CT, FL, MA, MI, NJ, NY, & PA who are 18 years of age or older. See Official Rules at carvel.com/sweepstakes/rules including additional eligibility restrictions, prize descriptions/restrictions/ARVs and complete details. Many will enter, only 10 will win. Odds of winning depend on the number of eligible entries received. Void where prohibited. Sponsor: Carvel Franchisor SPV LLC 5620 Glenridge Drive NE, Atlanta, GA 30342.

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